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March 16, 2017
20% of US pay-TV subscribers say they are dissatisfied with their pay-TV service, representing a 100% increase since early 2013.
Parks Associates’s new report TV Services: Changing the Channel Package shows only one-third of pay-TV subscribers are very satisfied with their pay-TV service, a drop from 57% who indicated very high satisfaction levels in 2013.
“High satisfaction with pay TV has dropped across all providers,” said Brett Sappington, senior director of research, Parks Associates.
From the article "20% of US pay-TV subscribers dissatisfied."
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Billy Nayden, an analyst for the research firm Parks Associates, said the TV antenna resurgence is a byproduct of consumers feeling overwhelmed by the many viewing platforms available. Some are even s...
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