14% of US broadband households plan to buy a streaming media player by midyear 2016 and that, as of the third quarter of 2015, 31% of US broadband households currently own a streaming media player, up from 27% at the beginning of the year.
“Streaming media players will be a popular gift this holiday season, especially with more competitive pricing in the market and the expansion of new OTT services” said Barbara Kraus, director of research, Parks Associates.
From the article "14% of US homes plan to buy streaming media player" by BROADBAND TV NEWS CORRESPONDENT.
A recent survey by Parks Associates indicates that 17% of U.S. broadband households now own both an Internet-connected entertainment device and a smart home device. As voice interactions become more c...
Still, Peacock ranks eighth among the major subscription streaming services, with only 10% of broadband households reporting that they pay for one of Peacock's two subscription services, according to...
As YouTube TV’s recent rate hike shows, these services themselves are not immune to rising programming costs. And the same traits that make streaming much less customer-hostile than cable or satellite...
The analysis, compiled “360 Deep Dive: Account Sharing and Digital Piracy” by Park Associates, a research and consulting company that specializes in technology, found the amount of revenue lost will i...
