Are you watching Netflix using somebody else's account login? You're not alone, according to new research from the US, which suggests more than one in ten of the video streaming service's users are on borrowed accounts.
The Parks Associates study found that Netflix had more shared account users than any other video streaming site. Eleven per cent of Netflix users are using an account paid for by someone else, compared to 10% of Hulu Plus users and 5% of Amazon Prime Instant Video users.
The research suggests there could be a large number of students borrowing mum and dad's credentials. "Account sharing is highest among younger households, where 22% of those 18-24 who use an OTT [over the top] service use a subscription paid by someone outside of their household," Parks' research paper states.
From the article "11% of Netflix users are using somebody else's account" by Barry Collins.
Almost unheard of as recently as five years ago, smart speakers are on their way to becoming as ubiquitous as the microwave. As of early 2019, a third of U.S. homes with high-speed internet access had...
Harry Wang, director of mobile and health products research at Dallas-based Parks Associates, said the digital fitness tracker is the fastest-growing category in the connected health device market, an...
Netflix and other streaming services have dealt with a variety of password-stealing schemes and other scams for years. Netflix announced earlier this year it was trying to crack down on password-shari...
With more of us now using streaming video services during the COVID-19 pandemic—about three-quarters of all U.S. households subscribe to at least one streaming service, according to research from Park...
