Providing market intelligence for more than 35 years

In The News

10% of Spanish broadband households own a smartwatch

The latest research from Parks Associates claims that 10% of Spanish broadband households own a smart watch, followed by 8% in the UK, 7% in Germany, and 6% in France. “Form factors such as the smartwatch are creating new opportunities for wearables in the connected home, with home controls and health applications near the top of the list for potential use cases,” said Stuart Sikes, president at Parks Associates.

From the article "10% of Spanish broadband households own a smartwatch" by Stuart Wilson.

Previously In The News

5 Reasons Why a New Apple TV Will Launch This Fall (AAPL)

Apple slashed the Apple TV price to $69 in an attempt to retain market share, but the ancient Apple TV hardware was hardly competitive. Parks Associates released a report showing that in 2014, Appl...

22 percent of smartwatch owners plan to use it for home control, automation

Parks Associates analysts say that mobile devices are becoming the de facto controllers for home automation, with apps as the critical interface between the user and the home. For example, nearly 50%...

New council will guide family caregivers to available tools

Inns told MobiHealthNews in an email that because family caregivers do not identify as caregivers, they do not seek out the caregiver tools that could help them, so the council wants to build awarenes...

70% Of U.S. Households With Smart Energy Devices Report Saving

New data from Parks Associates (www.parksassociates.com) shows that 70% of U.S. households with smart energy devices report saving money due to reduced energy consumption. However, the report also not...