Providing market intelligence for more than 35 years

In The News

10% of Spanish broadband households own a smartwatch

The latest research from Parks Associates claims that 10% of Spanish broadband households own a smart watch, followed by 8% in the UK, 7% in Germany, and 6% in France. “Form factors such as the smartwatch are creating new opportunities for wearables in the connected home, with home controls and health applications near the top of the list for potential use cases,” said Stuart Sikes, president at Parks Associates.

From the article "10% of Spanish broadband households own a smartwatch" by Stuart Wilson.

Previously In The News

How Tubi TV Plans To Take On The AVOD Market

Tubi TV knows that not everyone wants to pay for premium content. “We see a strong desire among viewers who want free content, whether they’re viewers in search of value or subscription viewers who...

OTT Churn Rate At 19 Percent In The U.S.

The churn rate for OTT video services is 19 percent of U.S. broadband households, according to Parks Associates, meaning that roughly one in five households has canceled a streaming service in the las...

Can Google's Android TV Take on an Updated Apple TV?

Perhaps aware of Chromecast's limitations, Google unveiled Google TV's successor, Android TV, at its I/O conference last year. Compared to Google TV, Android TV is far less complex, with a standard in...

PCCW Media launches Viu OTT video service

Global research group TDG* estimated that global advertising revenue from OTT TV is expected to grow nearly four-fold between 2015 and 2020. By 2020, OTT TV ad revenue will be approximately US$40 bill...