It's no wonder that OTT is on everyone's mind. In 2016, Major League Baseball's streaming service, MLB.TV, was the fourth-most popular streaming service in the U.S., after Netflix, Hulu, and Amazon Prime Video, according to research firm Parks Associates. Flo investor World Wrestling Entertainment is fifth. Last year, Twitter streamed 10 NFL games that also aired on TV; this year, Amazon will. Those deals are little more than toes in the water, but the thought of Amazon or Facebook getting serious about sports keeps coming up among conference-goers.
From the article " They Started With $10,000. Now They're Taking on ESPN" by Tom Foster.
The adoption of over-the-top (OTT) video services among US broadband households has increased by 12% since the third quarter of 2014, according to Parks Associates. The research firm said that both...
“Importantly, all of these services have increased their subscriber base over the past year. The top five OTT services have stayed consistent, primarily through maintaining or growing the massive user...
According to a recent report on TV viewership from Parks Associates, 20% of US broadband households don't have a pay-TV service, while 12% of those homes cut the cord in 2018. The report found that f...
According to Parks Associates, an increasing number of US broadband households cancelled at least one OTT subscription in the early part of the year, with a significant number also utilising the free...
