A recent survey by market research firm Parks Associates shows that 60 percent of people age 65 and older consider themselves familiar with telehealth. Jennifer Kent, vice president of research at the firm, gave an overview of the findings during a session titled, “Lessons Learned While Expanding Access and Care to the Aging Population.”
“Over the past year we’ve seen incredible growth in familiarity and use. A third of seniors say they’re extremely familiar with telehealth,” said Kent. “And 42 percent of consumers 65 and older tell us they have used telehealth services in the past 12 months. That’s up from just 6 percent in 2019. What’s even more incredible is that seniors are telling us they’ve had pretty positive experiences.”
From the article "#ATA2021: Telehealth Is Key to Equity and Access for Every Patient Population" by Jordan Scott.
Matter Development is Accelerating - What's the Latest?: Join Parks Associates' Director of Research Jennifer Kent as she moderates a panel of experts from Amazon Alexa, the Connectivity Standards All...
A study from Parks Associates has found that connected TV (CTV) is becoming a major business platform with 51% of CTV device owners in around 44 million households currently engaging in commerce-relat...
Parks Associates: 51% of CTV device owners engage in commerce-related activities through their TV Research shows great opportunity to drive consumer purchases and new revenues through T-Commerce...
Take these new findings from Parks Associates for example: their April 2023 study found that “more U.S. households are entering the smart home device market, with purchases primarily focused on securi...
